SEO & Discovery

"Discover the 20 best dog-friendly restaurants in San Francisco where you and your pup can dine together. This curated guide features patios, water bowls, and even special dog menus. Perfect for SF dog owners looking for pet-friendly dining options."

Length: 150-300 characters for best SEO

Keywords to Include

Primary location: City, neighborhood, region
Category: Restaurants, hotels, attractions, etc.
Specific features: Dog-friendly, family-friendly, budget, luxury
Use case: Guide, directory, tour, planner

Location Data SEO

Optimize Individual Locations

Each location should have:

Accurate name - Official business/location name
Rich description - 2-3 sentences with keywords describing what makes it special
Category assignment - Proper categorization for filtering
Images - High-quality photos (if available)

Location Descriptions

Include these SEO elements:

Type of business/location
Unique features
Location/neighborhood context
Target audience
Related keywords

Example:

"Award-winning Italian bistro in Georgetown known for handmade pasta and an extensive wine selection. Romantic atmosphere perfect for special occasions. Reservations recommended."

Image Optimization

Image Best Practices

File size: Compress to <200KB for fast loading
Quality: Use high-resolution but compressed images
Relevance: Show what makes each location unique

Note: Alt text and custom file names are not currently supported, but images still help with engagement and visual appeal.

URL Structure

Mapiry uses clean URLs based on map IDs:

Public map URLs:

mapiry.com/map/[map-id]

Embed URLs:

mapiry.com/embed/[map-id]

Profile URLs:

mapiry.com/u/[username]

Note: Custom URL slugs may be added in the future.

Mapiry provides share buttons for:

Facebook
Twitter
WhatsApp
Email
Copy Link

When someone shares your map, social platforms will display:

Your map title
Your map description
A preview of the map

When sharing:

Use relevant hashtags on Twitter
Tag locations/businesses when appropriate
Post at optimal times for your audience
Include call-to-action
Engage with comments

Promotion & Discovery

Within Mapiry

Explore page: Public maps appear in the Explore page where users can discover them
Search: Users can search maps by title and description
Filter by country: Maps can be filtered by country
Likes: Popular maps get more visibility

On Your Website

If embedding:

Link to full map page from your website
Create blog posts featuring your maps
Include in resource pages
Reference in related content

Backlinks & Promotion

Building Awareness

Promotion strategies:

Share with local publications
Reach out to featured businesses (they may link back)
Share on relevant social media groups
Guest post on relevant blogs with map embeds
Submit to relevant directories

Getting Discovered

In Mapiry Explore:

High-quality, complete content
Descriptive titles and descriptions
Regular updates
User engagement (views, shares, likes)

External Discovery:

Reach out to travel blogs
Contact tourism boards
Submit to "best of" lists
Share with local media

Analytics & Tracking

Available Metrics

Mapiry tracks:

Views - Total map views (rate-limited to once per 24h per IP/user)
Shares - Shares by platform (Facebook, Twitter, WhatsApp, Email, Copy Link)
Likes - Total likes from users

Using Analytics Data

Monitor which maps get the most views
See which share platforms work best
Track like counts to gauge popularity
Update low-performing maps with better titles/descriptions

Note: Detailed analytics like referrers, search queries, and location-level clicks are not currently available.

Technical SEO

Page Speed

Optimize for fast loading:

Compress images before uploading
Limit total number of locations (under 200 for best performance)
Choose appropriate base map style

Mobile Optimization

Responsive design (automatic)
Touch-friendly controls (automatic)
Test on actual mobile devices
Keep descriptions concise for small screens

Local SEO

For Local Businesses

Optimize for "near me" searches:

Include city/neighborhood in title
Add local landmarks to descriptions
Use local keywords
Include address information
Link to Google Business profiles

Multiple Locations

For businesses with multiple locations:

Create comprehensive map with all locations
Optimize each location with descriptive names
Include neighborhood-specific info in descriptions
Use categories to organize by region or type
Consider separate maps for different regions if you have many locations

Competitive Analysis

Research Competitors

Search for similar maps
Analyze their titles/descriptions
Note their tag strategy
Review their content depth
Identify gaps you can fill

Differentiate Your Map

More locations
Better descriptions
Unique perspective
Better design
More current information

Content Freshness

Regular Updates Signal Quality

Update schedule:

Monthly: Add new locations, remove closed ones
Quarterly: Review all data, refresh descriptions
Annually: Complete overhaul if needed

What to update:

Location information
Seasonal content
New additions
Trend-relevant keywords
Dated references

Common SEO Mistakes

Avoid These:

Generic titles - Use specific, descriptive titles with location
Missing descriptions - Every map needs a compelling description
Empty location descriptions - Add context to each location
Poor quality images - Use clear, relevant photos
Too many locations - Split very large maps (200+) into focused regional maps
No updates - Keep content fresh and current
Private maps - Make maps public for discovery
Ignoring mobile - Always test on mobile devices
Duplicate content - Write original descriptions
Inconsistent categories - Use clear, logical category structure